This commercial is for a startup that creates a solution for the modern argiculture business owner. The solution - combination of a special vehicle, high tech cameras and tablet that analyzes the fruit yeild - is truly inspiring. The commercial captures the essence of the idea of how will the moder farmer look like. Through careful plannin of the shots we have created a look and feel of the New fruite growth operation. The video's audience is usually not very tech savvy, so we had to make sure the video shows how easy it is to use the solution.